RoxY snowboard


Safari is a snowboard with a wild personality. Its vibrancy and zeal make it a perfect fit for Roxy's snowboard collection.  


Safari Design


Designed to Explore

Safari has an elaborate illustration on the front and bold letterforms on the back. The intermingling animals are carefully composed to puzzle-fit each other, making the graphic visually arresting. It immediately becomes a subject for exploration, urging the viewer to actively engage in recognizing animals.  


Website Banner


Banner Design

The website banner does not showcase the Safari design itself, but instead intrigues visitors with bold letterforms and animalistic pattern. The bright orange color and faux dimensionality make it stand out from other elements.